SCOPE :  FILM PRODUCTION
PRODUCTION ASSISTANT
- - - 
PRODUCTION - TRS Brussels
AGENCY - TBWA / Tequila Brussels
CLIENT - Eurostar Group

THE MISSION

Eurostar revealed travel time to London would be less than 2 hours - TBWA translated this brief as "London is just around the corner".

THE SOLUTION 

We created a viral movie where you witness a surreal car crash between a Belgian and a London taxi. This film directed visitors to a website where they could support either of two taxi drivers from each side of the pond to learn more about the Eurostar offer via an interactive experience. 

AWARDS 

IMC - Integrated Marketing Communications European Awards 2008
Gold / Integrated Communication

IMC - Integrated Marketing Communications European Awards 2008
Silver / Innovative Idea or Concept

PHOTOS

THE FILM